ILOVEDUST Delivers Psychedelic Designs
by Casha Doemland on 08/20/2018 | 4 Minute Read
ILOVEDUST in collaboration with Dunlop had created psychedelic and oh so vivid designs for guitars products such as pics, straps and pedals.
"In Spring of 2018, California-based music accessories company, Jim Dunlop, and UK-based design firm, ILOVEDUST, launched their first product collaboration."
"The collab came about in a very casual, organic way- ILOVEDUST had been coming up in the Dunlop Design Department's inspirations for a while, so they decided to email them and see if they were interested in developing some guitar gear. They said "hell yes."
"Over the next few months, ILOVEDUST worked closely with Dunlop to create artwork for a capsule of products: two stoney electronic effect pedals, six guitar straps and twelve guitar picks. With their mystical, ritualistic symbolism and loud, clashing colors in fluorescent inks, they come to life under black light, vibrating like mini blacklight posters. Guitar players have been snatching up the ILOVEDUST x DUNLOP stuff like crazy, and the collaboration continues- look for more cobranded gear in early 2019."
President: Jimmy Dunlop
Creative Director: Joey Tosi
Art Director: Graham Shaw
Senior Designer: Justin Butler
Production Artist: Savanna Eli
Photographers: Mick Waller, Fred Andres, Justin Butler