Palm Springs Pils creates a wonderfully retro design for Bale Breaker Brewing Co and Modern Times Beer with an excellent choice of font that reminds me of a 70s hotel sign.
When Bale Breaker brewed a collaboration with California’s Modern Times Beer, they didn’t have to look far for the perfect inspiration. As you enter Yakima, there is a well-known sign welcoming you to “The Palm Springs of Washington.” We created a stylized version of the sign on a label that marries Modern Times’ retro design with Bale Breaker’s signature gold.