This Adorable Small Batch Wine Looks Just Like a Pencil

by Natalie Mouradian on 08/09/2018 | 2 Minute Read

Editorial photograph

Javi Garduño designed this adorable wine packaging that pays tribute to the pencil.

“When we met our client for the first time, he described his product as a handmade wine, of which there would be just a small batch of bottles. Small batch is, in fact, the product brand. We focused on the concept ‘handmade product’, and we found our inspiration in a small and simple tool which usually goes unnoticed but is used by every other artisan: the pencil. Using the bottle’s shape, we reproduced the appearance of a well-known pencil brand. Our design is silk printed on the bottle, which creates a balanced combination. The result is a funny and visually attractive metaphor that will stand out from the shelves and will catch the buyer’s attention in a glance.”

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Designer: Javi Garduño

Client: Neleman Winery

Location: Holland/Spain

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