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Granville Island's Packaging Was Inspired By Paper Cutouts

by Natalie Mouradian on 10/02/2017 | 2 Minute Read

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Toolbox Design created this unique paper letter inspired packaging for Granville Island, a craft brewery.

“Granville Island is a hometown craft brewer with an impressive pedigree. They produce a wide range of beers, from lagers to hefeweizens, and beyond. Their Seasonal Mingler is a key showcase for these flavours – a tour of new brews, if you will. Over the years, brand executions for both minglers and beers have varied. Toolbox united them all with a single, simplified brand impression that leans heavily on the new logo. It’s a clean, straightforward execution – for a craft brewer that contains whole worlds of good taste.”

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Designed By: Toolbox Design
Creative Director: Niko Potton
Designer: Sami Christianson
Type Designer: Sami Christianson
Copywriter: Jon Shanahan
Account Director: Kala Mackay
Client: Granville Island Brewing
Location: Vancouver BC, Canada

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