Expand your horizons with this colorful memory card game that features a variety of Vietnamese landmarks and icons.
“Inspired by 40 of the most iconic and visited places of the country, Vietnam-based concept store chain and brand Ginkgo T-shirts created this unique memory game.
The 40 illustrated cards are a combination of watercolored hand sketches and vector drawings using a color palette made up of 12 different colors. Each card is printed on 2mm laminated cardboard, and boxed in a functional yet elegant sliding box that features a lace hanger for easy carry. The outside packaging is made of laminated and UV printed cardboard covered by the waving Vietnamese Flag along with propaganda inspired typography. The game box includes a total of 80 cards as well as a game rule accordion folded leaflet which also display short informative texts about each 40 destination.”
“Looking at the limited choice of well designed souvenirs in Vietnam, we wanted to combine travel memories and fun into one nice object, to allow visitors to bring back home a little piece of the Vietnam adventure.”
Designed By: Ginkgo T-shirts
Illustration: Lien Pham
Packaging: Axel Garond
Art Direction: Benjamin Grepinet & Axel Garond
Photography: Nguyen Duc
Location: Ho Chi Minh City, Vietnam