Daddy Gray Beard is the New High-End Brand for the Cannabis Connoisseur
by Natalie Mouradian on 08/24/2017 | 3 Minute Read
This luxurious cannabis packaging is definitely elevating the market. Urban Influence designed the high-end packaging for Daddy Gray Beard.
"Daddy Gray Beard grew out of a 15-year long relationship with cannabis and an intimate respect for what it’s all about. For a small group, cannabis has become a lifestyle, those few that understand that not all cannabis is grown equally. Daddy Gray Beard is reaching a class of connoisseurs that treat quality with severity and look for greatness with a critical regard.
The packaging mixes detailed illustrated animals and patterns with high-end foils and spot glosses, taking cannabis to a whole new level."
Agency: Urban Influence
Client: Daddy Gray Beard
Creative Director: Pete Wright
Art Direction/Design/Illustration: Chaun Osburn, Mary Rauzi
Location: Seattle, WA