Stefano's Pasta Sauces Have a Well-Designed Look That Stand Out On the Shelves
by Natalie Mouradian on 01/24/2018 | 3 Minute Read
With colorful labels and well-designed elements, these pasta sauces are sure to stand out among their competition. Lg2 designed the packaging for Stefano Pasta Sauces.
“Brand identity and packaging for Stefano Faita and Michele Forgione’s first line of ready-to-serve grocery products. Shelves have been stocked with four varieties of canned tomato sauce (Tomato and Basil, Marinara, Arrabiata and Rosée) featuring an eye-catching graphic design that breaks from the usual codes of the category. The concept’s originality produced a real, appealing identity and packaging that leaps out. This attention to detail is echoed in the label’s graphic layout, which was developed around a polygon representing the geographic limits of Little Italy in Montreal and in the typographic treatment unique to each sauce.”
Designed By: Lg2
Location: Montreal, Canada