Check Out The Adorable Packaging and Unboxing For Fiasco Gelato's Hot Chocolate
by Natalie Mouradian on 01/10/2018 | 4 Minute Read
Fiasco Gelato has come out with this adorable Bailey's & Hot Chocolate Kit to help their customers celebrate the holiday season.
"Each year at Fiasco, we craft together a special offering to show our thanks and appreciation of all those who have made an impact on our adventurous journey."
"This year’s limited edition gift jar pays homage to the connectivity and collaboration we experience within our city. It’s frosted teal exterior features Fiasco’s winter cityscape etched in gold, crisp white snow and a personal message to our partners, friends and fans. Each jar is topped with a hand placed sticker and is filled with our offering of Bailey’s & Hot Chocolate Gelato. Your fireside favourite transforms into a frozen holiday treat made with rich cocoa, house-made mallows and Bailey’s Irish Cream Liqueur.
To enhance the special nature of this gift, we curated a brand new unboxing experience, designed around the joy felt when you open a gift that was created just for you. We wanted to develop an experience that filled our partners, friends and fans with happiness as they make their way through each step."
"The foundation of this new experience is our 'So Chill' master shipper. Inspired by our innovative nature, it was important for us to create this box with simplicity and elimination in mind. To get rid of all unnecessary elements that may be found on traditional packaging and to display a transparent message, so you know exactly what’s waiting for you inside.
At the top you are met with a set of step-by-step instructions: Open Box - Eat Up - Get Happy - Repeat, because enjoying your box of happiness should never be complicated! Next you will find a message from our team expressing our praise and gratitude for your ongoing support. Inside, you will find a personalized holiday greeting atop Fiasco’s antiquity placecard. Read this placecard to find a little bit of history of who we are, where we have come from, and why we love what we do. Lift the cooler lid to find four collectable glass jars compartmentalized by a dry ice divider and individual jar holsters, ensuring your goodies arrives fresh and in one piece."
Designer: Courtney Reichert
Creative Director: James Boettcher & Brittany Back
Photography: Stephanie Landry
Location: Calgary, Alberta, Canada