Diamonds Are Forever

by Theresa Christine Johnson on 05/30/2016 | 3 Minute Read

Editorial photograph

Want ultimate glamour? Instead of diamond earrings or a necklace, you can put diamond dust-infused beauty products on your face. LAMBRECHT AGENCY developed the packaging for Diamonds Are Forever, a high-end cosmetics line that provides creams and serums.

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For such a premium beauty product, Diamonds Are Forever needed to express its unique qualities in a subtle and elegant way. Silver foil for Haertling Cosmetics shines against the geometric gray background. Instead of boxes, cylinders offer a more striking look for the packaging. Once opened, products rest against a silver case that holds them in place, almost as if they’re elements being plucked from the earth. A clean and tasteful appearance also works well for the beauty category, giving consumers the feeling that the products will leave their skin looking fresh and bright.

Editorial photograph

Designed by LAMBRECHT AGENCY

Client: Haertling Cosmetics

Country: Germany

City: Berlin

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