Taste Silesia and Taste Katowice Edible Travel Guides
by Theresa Christine Johnson on 02/18/2016 | 4 Minute Read
Travel through Silesia and Katowice with these delicious and adorable travel guides. These boxes of chocolate take you on a journey through two regions of Poland, taking you a little further with each of the flavors you encounter. Designed by musk collective design, these unconventional guides come with maps that take you on a chocolate route to get to know the landmarks, history, and layout of the land.
“This delectable guide was created with great attention to detail. The entire product design was built from scratch. That is to say, not only did we conceive the visual components (graphic design, brand identity), but likewise the form: shapes and dimensions of the chocolates themselves, box, transparent compartments, and lining.”
“In order to achieve the simple, yet elegant graphic expression of the packaging, we chose to utilize a contrast of two colors. We then added a series of original pictograms drawn by our team in isometrics. The design process was a fascinating and enjoyable journey through unexplored technological and production capabilities.”
“Taste…” puts the traditional boxes of chocolates to shame, providing consumers with something meaningful and memorable. The burgundy and blue packaging complement each other, looking divine against the rich browns of the chocolate inside as well as side by side. Small icons appear on the top of the box, each one appearing on the inside, stamped onto a piece of chocolate. By adding a map and information underneath each chocolate, “Taste…” elevates the traditional chocolate eating experience to something incredibly special.
“‘Taste…’ is the next level of chocolate in the confection market. Unlike traditional products, each bite of our edible guide offers not only the pleasure of chocolate, but history as well. Landmarks, monuments, and unique places of the region will simultaneously stimulate the taste buds and tell their story.”
“This multidimensional project can serve as a wonderful gift or souvenir from your Silesian trip. ‘Taste Katowice’ is a blue travel guide. It’s color refers to distinctive symbols of the city. Inside, there are chocolates shaped into quintessential sights like Spodek, Superjednostka, or the grand Columns of the Railway Station which used to define Katowice. Our region is not only known for its architecture, but also excellent music, invoking renowned Jazz Institute and iconic hip-hop band from the 90s Kaliber 44. Under each of the chocolates you will find a brief description of the object that you’re feasting on.”
“‘Taste Silesia’ is a burgundy edition of the guide that embodies 16 chocolates, representing the largest towns of the Silesian region - from Cieszyn to the Błędowska Desert. You can find the castle in Cieszyn, widely known Brewery in the town of Tychy and Gliwice Radio Tower, where back in 1939 the Germans staged a provocation that led to World War II.”
Designed by musk collective design