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Mr. Mak's Ginbao: Where East Meets West

by Natalie Mouradian on 01/05/2017 | 2 Minute Read

Werner Design Werks designed these artful bottles for Mr. Mak's Ginbao, a company that creates traditional Chinese wellness drinks. These bottles bring a modern flavor to traditional recipes by including a fresh geometric design and friendly humanistic typography. Line-drawing illustrations also pay tribute to Eastern medicine and bring a tactile quality to the product.

"For centuries, ginger bao (broth) has simmered in kettles across Asia. It’s the base for nearly half of Traditional Chinese wellness drinks, but it’s never been bottled…until now. Mr. Mak’s, a New York-based startup, is introducing this intensely spicy drink to American consumers. Organic, gluten-free, and low in sugar, Mr. Mak’s Ginbao supports healthy digestion and a strong immune system."

"Our packaging design for Mr. Mak’s Ginbao is partially inspired by the tangram―another Chinese invention that has made its way into the western world―with a dose of Qing Dynasty meridian charts and a nod to vintage Chinese medical packaging. This mashup of old and new, modern and traditional, and Asian & Western plays out across the entire brand."

 

Agency: Werner Design Werks
Client: Mr. Mak's
Location: Saint Paul, Minnesota, USA

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