New Starbucks Green Cup: This is NOT the Red Cup

by Andrew Gibbs on 11/01/2016 | 2 Minute Read

Editorial photograph

With one week until the US election, Starbucks has commissioned artist Shogo Ota to create a design for the new Green Cup. His design uses a single line to connect more than a hundred figures, from the coffee farmer, to a barista, to family, his threaded design represents shared humanity and connection. Starbucks created it to serve as a symbol for stitching people together as a united community. 

Social media erupted over the news, as many believed that this is the annual Holiday Red Cup, and were not happy. Let's clarify: this is not the red cup. The red cup will be coming out on November 10th, and has already leaked

“THE GREEN CUP AND THE DESIGN REPRESENT THE CONNECTIONS STARBUCKS HAS AS A COMMUNITY WITH ITS PARTNERS (EMPLOYEES) AND CUSTOMERS. DURING A DIVISIVE TIME IN OUR COUNTRY, STARBUCKS WANTED TO CREATE A SYMBOL OF UNITY AS A REMINDER OF OUR SHARED VALUES, AND THE NEED TO BE GOOD TO EACH OTHER,” - HOWARD SCHULTZ, CHAIRMAN AND CEO. 

.@Starbucks holiday drinks are back, but don't expect a red cup: https://t.co/ciHNcy61Fl

— InStyle (@InStyle) November 2, 2016

Your favorite seasonal Starbucks drinks now come in a green cup featuring a mosaic of over a hundred people, drawn in one continuous stroke…

— GK:General Knowledge (@GkKnowledge) November 2, 2016

i am deeply upset and personally offended that tomorrow, red cup day, the most holy of all days, is now GREEN cup day? what the FUCK.

— ❄️ hi i'm mgn ❄️ (@hyz) November 1, 2016

Went to get my first Red Cup and it's GREEN? WHAT? My gingerbread latte is instantly less festive. So mad @Starbucks. pic.twitter.com/tdrCrepfj2

— Meg Towner (@MegTowner) November 1, 2016

Thoroughly confused by the @Starbucks green cups...bring back my red-cup holiday cheer! #TeamRedCup

— Shana Wachowski (@slyons330) November 1, 2016

i am deeply upset and personally offended that tomorrow, red cup day, the most holy of all days, is now GREEN cup day? what the FUCK.

— ❄️ hi i'm mgn ❄️ (@hyz) November 1, 2016
Editorial photograph Editorial photograph

Designed by: Shogo Ota

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