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Mecitefendi Herbal Water Bottle

by Theresa Christine Johnson on 09/14/2015 | 2 Minute Read

This packaging for herbal water takes a surprising approach. Instead of merely putting a label on the bottle, Creas Creative has designed an entire sleeve for the different water types that Mecitefendi offers. On shelves full of clear bottles with small labels, it instantly makes this herbal water stand out from the competition.

“Mecitefendi was a company producing herbal products. We wanted to do a different design for new products herbal water packaging. We have decided on a body sleeve packaging. The results are that bottles look more natural. In general, labels are used on water bottles but we wanted to make a difference in this project. We want to dress the bottle as it comes from the source.”

Creas Creative aimed to do something different with Mecitefendi’s line of water, and it really makes their product distinct. Many water bottle companies take a route that expresses the purity of the water itself. By using an entire sleeve as packaging, Mecitefendi’s herbal water communicates that it’s water, but better — improved with minerals and able to offer more than just hydration. Bubbles, a dewdrop graphic, and a real-life image cover the bottle, and using only a few colors keeps the design from becoming cluttered. Each bottle is sealed with a striking hue, helping to set apart the different types (form life, pro life, stone life, and woman life). Mecitefendi’s herbal water is perfectly suited for the health-conscious and those who want to improve their well-being.


Designed by Creas Creative

Client: Mecitefendi

Country: Turkey

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