Vendors line the halls of Fancy Food Fest

Mieux Derma

by Elizabeth Freeman on 07/14/2015 | 1 Minute Read

Elegant and sophisticated is how you can describe this line of skincare products. With a muted yellow color dominating Mieux Derma's packaging, the brand reads as high-end with products made up of quality ingredients. The expressive type found on the lids contrasts against the sleek layout that wraps around the containers, which in turn add a playful attitude to the brand's identity. 

"Mieux Derma (Better Skin) is an organic skincare brand established in urban Australia, 2012. Now based in Melbourne and Shanghai, the company sell their products online. Our relationship with Mieux Derma began in 2014 when the founder approached us for a complete rebrand. During this phase we delivered a multitude of design and strategy services, including formula consultation, strategy, story, naming, packaging, art direction and web design. The new identity has been repositioned to the luxury skin care market with an entire new range of refined products."


Designed by Ryan Romanes

Client: Mieux Derma

Country: Australia

City: Melbourne

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