by Theresa Christine Johnson on 10/15/2015 | 2 Minute Read
Looks Good will get you ready for whatever your day (or night) holds. The energy drink comes in two different varieties, one for daytime and the other for evening. Designed by Agência BUD, the beverage is perfect for those looking for a little extra boost to stay energized.
“Unique funny elements representing the antagonistic aspects of day and night. This was our motivation to create the product line ‘Looks Good’ energy drink. Design in its purest form!”
Avoiding the bright colors that often appear on energy drinks, the silver can appears sleek and almost futuristic. The daytime beverage uses lime green hues and the nighttime one has midnight blue accents that help buyers quickly discern between the two. Using these color choices also allows Looks Good to expand in the future and grow their product line. The two O’s act as the eyes for the character on the front of the can, adding in some humor to the packaging.
Designed by Agência BUD
City: São Paulo