Ruffles Brand Re-stage
by Elizabeth Freeman on 10/12/2015 | 1 Minute Read
A brand typically seen at most family gatherings, Ruffles was associated with nostalgia and was easily characterized as the familiar favorite in the potato chip space. DuPuis Group modernized Ruffles through a bold redesign that appeals to the Millennial male.
Designed by DuPuis Group
Country: United States