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Perfect Bar

by Diane Lindquist on 03/05/2014 | 2 Minute Read

LRXD recently completed the package design for Perfect Bar using fun illustrations and color to represent each bar flavor.

"Four years, a family of ten, a bunch of barbells and a motor home. A second generation of siblings working together as business partners. And a nutrition bar so different, it’s in the refrigerated section of your favorite store. That’s the story Perfect Bar hired us to tell through their new 7-bar packaging redesign. And that’s why we say, they’re Grounded In Perfection."


Designed by LRXD

Creative Director: Kelly Reedy 
Copywriter: Eric Kiker 
Designer: Kent Ervin

Country: United States

City: Denver

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