by Elena Massucco on 11/24/2014 | 3 Minute Read
Saffron is one of the world’s most expensive spices and Italian design agency Brandlore does an outstanding job in delivering an elaborate presentation box for the saffron produced by Giulio Garzisi.Each aspect of this unique packaging is so meticulously designed that it keeps on surprising “A glass jar that contains and preserves the saffron stems is sandwiched between a wooden mortar and pestle, made with beechwood. The cap, with an added sphere, that rests inside the bottle for hygiene, combined with the bottom part, make a beautiful, small crusher. We even made ad-hoc tweezers to pluck the streams out of the glass jar.
The packaging is carefully designed to safeguard the properties of saffron, from the time it is picked until it is served at the table. The complex nature of the cultivation and picking processes are reflected in a packaging that consists of handmade elements sourced from Italy and India.
All the finishes, from the hot foil in the logo to the metallic texture inside of the box- contribute to create a premium piece of packaging that elegantly elevates its luxurious content.
Designed by Brandlore