by Barbara Zandvliet on 10/15/2014 | 3 Minute Read
Josep Bagà Associats designed a new line of packaging for nutritional brand Oleoplan.
"This project has been developed in order to highlight the main ingredients within a complete range of nutritional supplements. The nutritional content of each product has been made the principal element of the packaging, which helps create good positioning at the point of sales."
There is horizontal line that runs across both the white and color-half of the packaging, which also underlines the name of the product. "
A modern, color blocking theme plays out across the product range with white blocking varying gradients of bright yellows, aquas and reds. The theme is simplistic yet eye catching, and lends much-needed space to product information.