by First name Last name on 01/24/2013 | 2 Minute Read
Codorníu is launching two limited edition bottles for Valentine’s Day, to be sold exclusively in Tesco stores nationwide (UK) over the Valentine’s period. An unabashed statement of love designed by Butterfly Cannon
"This is Cordorníu’s first limited edition in the UK, for which they chose to partner up with packaging design experts ButterflyCannon. The designs were achieved using shrink sleeve technology to create a dramatically different look on standard product lines for promotional activity.
Jon Davies, creative director at ButterflyCannon adds, ‘The sleeve designs are a great way of grabbing consumer attention in what has become, let’s face it, quite a predictable sparkling wine fixture. Their overtly Valentine design of floating Codorníu branded ‘heart bubbles’ are further romanticised with a sparkly pearlescent finish. They are an unabashed statement of love.’"
Designed by Butterfly Cannon, UK