Kobrick Coffee Co.
by Gina Angie on 09/03/2012 | 2 Minute Read
Check out this stunning rebrand for a 92-year-old artisanal roaster company located in New York City.
"'The Kobrick family has been roasting coffee in small batches for four generations, selling it through some of the most respected chefs and five-star restaurants in New York without ever having a consumer-facing brand,” Peterson said. “Our assignment was to respect that heritage of proprietary quality while bringing the brand to a new, discerning coffee-drinking public.' says Sandstrom president Jack Peterson.
Sandstrom produced a new identity for Kobrick along with packaging for more than 30 specialty blends, espressos and single-origin coffees. A line of signature cups was created to complement the line."
Designed by Sandstrom Partners