Vendors line the halls of Fancy Food Fest

Student Concept—FASHION

Student Concept Packaging: Nue Galley

by Gina Angie on 01/27/2012 | 1 Minute Read

12 26 12 insituone

"The student brief was to create a brand for a concept jewellery company, Nue Galley, and to then use this as inspiration for packaging to suit a range of jewellery. I decided that I wanted the brand to express exclusivity and high quality within its industry, so it had to be modern, sleek and elegant.The original brand concept came from the idea of light refracting off of a diamond, which also gave the package its shape and unique opening mechanism. This idea of light changing direction was also a great metaphor for the packages’ subject, an engagement ring, as the intention to marry is often a new direction or chapter in one’s life."



Designed by Kristy Birtwistle, Advanced Diploma of Graphic Design at Victoria University, Australia (2011)

12 26 12 insituone2

12 26 12 insituone312 26 12 insituone1

You may also like