This fun and playful set of gift card is a wonderful nod to beverage packaging design, with spot-on illustration and fun copy like, “Another year older, another beer happier”
“For the 2010 holiday season the much loved BevMo! liquor store chain wanted to infuse their brand personality
into their gift cards, in an effort to make them more “giftable” and to ultimately boost sales. A set of six new
humorous designs disguised as colorful mock liquor labels did the trick.”
Designed by Jillian Frey
