GreenTeaHawaii / GreenTeaDaily
by First name Last name on 03/09/2011 | 2 Minute Read
Check out this amazing packaging with beautiful illustrations below!
"The owners of GreenTeaHawaii approached Pixology Designs with two weight-loss green tea beverage products that needed to be branded separately but still show a strong relationship between the two. GreenTeaHawaii was created for the Hawaiian market, while GreenTeaDaily was made for the west coast. Our clients also wanted their products to be packaged in simple square boxes without anything fancy. Pixology designed the products with a progression of colors and hues mixed with lots and lots of curves as common elements that connect the two brands. The curves would soften the rigidity of the boxes. For GreenTeaHawaii we used the Hawaiian waves as the base image while for GreenTeaDaily we used the sun and the green valleys as inspiration. We also use green as the common denominator between the two brands. As we proceeded to design the packaging, we made sure the two brands could stand separately or together. We also wanted them to be playful. The result was nothing short of brilliant."