“”What if Target wanted to compete with Williams-Sonoma and Crate & Barrel? For Michael Osbourne’s class we were presented with a group project to brand a store that would compete with Williams-Sonoma and Crate&Barrel but also keeping ‘Target Smarts.’” Check out the six different looks below.
“The design strategy was to create a branded house and a house of brands to suit different lifestyles and cater to the individual consumer.”
The students who were involved in this project were: Noah Love (noahlove.nl), Kristen Haff (kristenhaff.com), Sal Ballesteros (SalBallesteros.com), Courtney Boyle (http://issuu.com/cboyle/docs/portfolio)
